Connecting talented composers, songwriters and producers to the international business world.
We believe that every company should know how it sounds and use the Music First Method
Give the world better music, have every brand use the Power of Music, help musicians make a living with their talent
Totally Tuned founder Erwin Steijlen has 17 years experience in branding the biggest companies worldwide:
“We are a pioneering company. On our platform we deliver singular and great music for Brands and Media and at the same time connect musical talent to the international business world“
Erwin Steijlen is a Dutch composer and Music Strategist for Brands & Media, an author and an entrepreneur.
He writes music for hundreds of Global brands such as BMW, VW, Nike, Philips, UEFA, LG, Delta Airlines, Bentley, Boeing, Intel, Verizon Fios and many more, all by using his unique “Music First” method.
Erwin has written every product launch for VW and BMW worldwide for many years, and has worked with famous acts like Nena, Pink!, Shakira, DJ Fedde LeGrand and Cirque du Soleil. Another highlight was his song for the Tour the France and the music for Beijing Olympics in 2008.
He was nominated for best “TV Commercial” music in 2016 and his tracks are also widely used on Netflix and US series like Pretty Little Liars, Shameless, Fastest Car and The Mentalist.
Utilizing his own “Corporate Music Method”, (book available on Amazon) he realized over 50 commercials worldwide, 30 on US tv alone.
In 2017 and 2018 his team was elected best of “Glow”, the famous lightfestival in the Netherlands, visited by 750,000 people.
As a speaker Erwin shows us how the musical brain works, and how important music is for brands and companies. He presents a case he worked on, where 300% of profit growth was reached in only one month, just by using the right music…
With Totally Tuned he wants to help and connect talented musicians while at the same time offer a platform of creativity for the business world.
“We love to work with brands, and brands love our “Music First” method! This method means we write music based on the DNA of a brand, event, film, commercial, show… But!.. We always start with music. Film and other content follow àfter the music.
Only with “Music First” you can reach your customers Brain, Heart & Heaven:
Brain: we all have a brain and science teaches us it really is musical
Heart: we all love music, it is the most used product in modern human history
Heaven: We all love to reach something “higher” and music is the (stair)way into that something “higher”, we call it “Collective Consciousness”
By adding music to your Brands identity (the right music that is!) you will reach your clients Brain, Heart & Heaven, and who wouldn’t want that?
Want to know why music really is part of your brands identity? Read this!
“Words express only a small part.. for me everything comes together in your music. My physical reaction is that I am totally touched by your music. Right in my heart, beautiful alternations, vulnerable and powerful,”
“For more than 10 years Erwin Steijlen has accompanied us as a partner of “De Vries & Partners Germany ” and “DvP Group international” with musical productions for all major events worldwide .
Characteristic of Erwin Steijlen and his company are the flawless empathy about the assignment, the client and the complexity of the production, the high musical quality, technical knowledge, collegiality and endless patience, which together, without exception, these 10 years has brought great satisfaction and success.
Each delivered musical , most highly complex production, is a delight to the ear.
“Erwin Steijlen has consistently been a top-seller at AudioSparx and his deep understanding, experience, and professionalism in the music business is truly world-class. I highly recommend that young up-and-coming artists and composers closely follow Mr. Steijlen to learn what mistakes to avoid and what steps to take to develop into similarly world-class artists and composers.”
“Erwin Steijlen and Totally Tuned to me are Dutch “Best Kept Secret” from the corperate event industry . Over 10 years we have been great colleagues working on some very special national and international live show experiences. Erwin is pure, honest, straightforward and he always knows how to make a musical translation of a show script that is still under construction. He really breathes life into a production and brings the show straight away to a higher level with his musical vision. Erwin ’s music is always a hit! He will go all the way for the best brand perception. Success and goose bumps guaranteed! “
Rutger van Gelder
EDM specialist, Producer, DJ, Artist, Songwriter
Ferdy van der Singel
Joost van den Broek
Producer, orchestral and rock specialist
Keyboard player Stream of Passion and producer
Founder TT, Producer for brands, artists and media
Tim van Dorst Corporate composer and library specialist
Filmcomposer and trailer specialist
Producer, DJ, Mix Engineer, Drummer